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Case study

RS DOMES

A monogram built like a dome

RS Domes builds geodesic domes and other renewable structures. The client asked for an identity based on the initials S and R, and for a black and gold palette. The two letters became one mark, locked inside a hexagon taken from the geometry of the domes themselves, so the logo is put together the same way the buildings are.

Client
RS Domes, Canada
Role
Graphic & Visual Designer
Industry
Renewable structures, dome construction
Scope
Logo, brand identity, stationery, signage
Turnaround time
Two weeks
Tools
Illustrator, Photoshop
Case study cover: the RS Domes monogram, the letters S and R combined inside a gold hexagon above the wordmark and the line Renewable Structures, with the role, client, timeline and tools for the project The logo concept explained, the typeface Montserrat, and the palette of gold D9B262, bronze 9A6428 and black 000000, beside the mark engraved on a wooden panel inside a dome The mark as a large raised sign in gold on the dark slatted wall of a reception area, lit from above An illuminated outdoor sign carrying the mark, standing on wet paving beside a lit geodesic dome at night Stationery in black and gold: a technical drawing of a geodesic dome surrounded by a branded hard hat, folders, a notebook, business cards and a rolled plan A staff ID badge on a lanyard carrying the monogram and a portrait, beside the brand line Building a sustainable tomorrow, with People, Structures, A Brighter World below it The uniform: a black polo shirt with a gold collar and the monogram on the chest, shown front and back, beside the line Shaping a sustainable tomorrow Site gear and print: a branded hard hat, notebooks, a pen and folded brochures, all in black with the gold monogram
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Project overview

RS Domes is a company working in renewable structures and dome construction. The identity covers the logo, the typeface and colour palette, stationery, interior and exterior signage, staff identification, uniform and site gear.

The idea behind the mark

The client asked for the identity to be based on the initials S and R from the company name. The letters were combined into a single mark and placed within a hexagonal form, inspired by the geometric structures commonly used in dome construction. That shape reinforces the idea of strength and structure, so the mark is assembled the same way the buildings are, while the overall form stays clean and architectural.

Typography

Montserrat carries the identity. Its even, geometric letterforms sit comfortably next to the built quality of the mark, and set as widely spaced capitals they give the brand lines a calm, considered voice.

Colour

At the client’s request, a black and gold palette was used to give the identity a more premium, high-end feel. The palette is a warm gold at D9B262 and a deeper bronze at 9A6428 against black at 000000.

Applications

The identity runs across stationery, with a folder, letterhead, envelope and business cards; across signage, both a dimensional interior sign and an illuminated exterior one standing beside the domes; and across the people who work there, on staff ID badges, a black and gold polo shirt, a branded hard hat, notebooks and printed brochures. The lines that carry it are “Building a sustainable tomorrow” and “People, structures, a brighter world”.

Open to design roles in the Helsinki region

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